Major Advantages Of Press Release Submission

Press release submissions are widely available. If you’re a blogger, you need to take advantage of this opportunity to get the best position on search engine results pages. A press release is an excellent way to promote your business and attract the attention of a targeted audience. Moreover, it can be used to increase traffic and raise awareness for your product. You should be able to get the most out of press release submission by using a quality press release service.

Related: 450+ Best Free Press Release Submission Sites List

What is a press release submission?

Press release submission is the process of letting the public know about your new product, service or event.

What is a press release submission

That is why it is very important for you to submit your press release to the right sources – since this may be your chance to get your information to millions of potential customers. There are over thousands of business press release websites, listing millions of press releases on their databases.

Major Advantages of a Press Release Submission

Press release submission services have many advantages, and you should be aware of them before you start creating your own press releases.

advantages of press release submission

These services have a formulaic structure that helps you get your message across to your target audience. You also need to target your market so that your content will be relevant and readable. It’s a cost-effective way to attract potential customers and investors. These tools can increase your blog’s ranking and traffic by a significant margin.

Become an Industry Thought Leader

It should not be self-promotional, so your customers and media outlets will not be excited by your press release. As a matter of fact, you should be sending out press releases to educate and share information specific to your industry.

Free Advertising

Getting your press release picked up by journalists and written about by them through press release sites is a form of advertising. The best part of this approach is spreading the word about your company.


Press releases have a massive benefit that many companies do not realize: Every time you issue a press release through a press release platform or post it to your blog, it will be indexed by Google and other search engines, which will directly benefit your SEO.

A well-written press release can be published on more than twenty-five websites and still get backlinks. This is a significant advantage for those of us who are concerned with search engine optimization. If you use press releases in an appropriate way, you’ll be rewarded with higher traffic from Google and other search engines. If you’re looking for a quick way to generate high-quality backlinks, then you’ll be able to reach a wider audience with your news.

increased credibility

Another major benefit of press release submission is increased credibility. Publishing your press release demonstrates that you’re an expert in your industry. The press release is also read by journalists and news aggregators. The more media attention your press release receives, the more likely it is to get picked up by the media. In addition, it helps you reach a wider audience because journalists are always on the lookout for newsworthy material.


Another important benefit is the backlinks. A press release can be published on different websites and directories, resulting in a large number of targeted visitors. Not only can press release submission to boost your traffic, but it can also help your SEO strategy. Not only does press release submission offer backlinks, but it also can increase your website’s credibility and brand awareness. If you’re looking for a fast way to promote your business, you should use this method.

Build Relationships with Media

Using press releases, you can build long-term, mutually beneficial relationships with industry publications. It is worth establishing a relationship with them since they have a massive reach in terms of the number of potential customers who read their content.

Reach a Larger Audience

Another advantage of press release submission is the ability to reach a wider audience. If your press release is well-written, you can expect your content to be read by the largest number of people in your target market. Furthermore, it can be shared on social media websites, which further increases your brand’s visibility. By distributing your press release to news sites, you will reach a larger audience and multiply your chances of success.


High-quality press releases can be a very cost-effective marketing tool if included in your content marketing plan.

Go Viral

A professionally written press release that shares unique and exciting news can quickly spread across the internet.

Build Your Brand

When releasing press releases that highlight every company’s achievements and successes, you would position your brand as a market leader.

How To Write A Press Release

  • Take steps to make yourself newsworthy.
  • Write a headline for your press release.
  • Write the body paragraphs.
  • Include quotes that provide support.
  • Add media contact details.

Tips for Effective Press Release Submission

WordPress includes many Social Bookmarking Plugins that add bookmarks to your blog posts from which users can share them quickly.  I’ll share some tips on how to submit a Press Release effectively.

  • Always use variations in titles, descriptions, and anchor text when submitting a press release.
  • Make sure you use quality content. Quality content affects rankings, subscription rates, and click-through rates.
  • Titles should always be relevant and interesting. Don’t stuff your titles with keywords.
  • You should never use automatic tools that bookmark your links on hundreds of websites.
  • Make sure only relevant categories are selected while submitting the press release.

How to Create Perfect Press Release for Submission

  • Your heading should be a perfect and interesting match to your content.
  • Include the publication date.
  • Provide contact information: Name, Email, Phone.
  • The first paragraph of your press release should explain what your press release is about.
  • The second paragraph should have a little more detail and a quote relevant to the topic from a team member.
  • In the third paragraph, include any relevant information the reader should know.
  • In the last paragraph, you should include your organization’s boilerplate.


You will be able to boost your brand awareness and increase traffic to your website through press release submission sites, which will ultimately result in higher sales. These channels are a great way to build your brand across multiple channels and become a thought leader in your industry.

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